Before working in indie games, I spent over a decade in unscripted television as a story producer, shaping narratives for shows like Ride with Norman Reedus (AMC), Black Ink Crew (VH1), and Dual Survival (Discovery), and many more! Story has always been at the center of my work. Figuring out what makes something compelling and how to communicate it in a way that connects with people excites me, it’s one of the best irl puzzle games there is!

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Alongside television, I was blogging and streaming about indie games purely out of love for the games. When COVID disrupted the TV industry, I shifted gears and joined Twitch as the first Creative Producer in North America for the Brand Partnership Studio, working with major brands like Coca-Cola, McDonalds, Lexus (and more!) to develop livestream concepts and produce commercials built for a live audience.

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From there, I moved into indie games full-time as a Marketing Manager at Captain.tv, leading marketing for Twitch-based games like Stream Raiders, where streamers and their communities battled together for loot and skins. That experience let me combine the work I’d been doing for years with the thing I cared about most, indie games!

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Today, I run NerdersheWrote LLC, a boutique marketing studio where I combine my background in storytelling, production, and marketing with a genuine love for indie games. I work hands-on with developers to create thoughtful, flexible marketing strategies that respect dev realities and help great games find the audience they deserve.