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My Services
Why Go Boutique?
Big marketing agencies can offer scale but they often miss the nuance that makes indie games special. When you work with a boutique studio like mine you’re not getting passed off or following a copy paste playbook.
You’re getting a collaborative partner who understands the challenges (and magic) of small teams, tight budgets, and creative risks. I only take on as many clients as I can fully support at a time. That means you’ll always get personalized attention, timely communication, and strategies tailored specifically to your game. I’ll be working with you directly and you won’t have to deal with communicating through a corporate pipeline. Every project is a hands-on collaboration, where your goals, vision, and voice are at the center of everything we build.
If you're looking for personal attention, flexibility, and a deep understanding of indie spaces, a boutique approach could be the right fit for you!
Strategy & Planning
Every game is different, and your marketing plan should reflect that. I will work with you to create a custom strategy and roadmap from pre-launch to post-release, setting clear goals and well-timed marketing beats with flexibility to adjust as needed when dev life happens.
Steam Optimization
First impressions matter, and your Steam page does a lot of heavy lifting. I’ll take care of setup and optimization, from effective tags to compelling copy that feels true to your game, while tracking wishlist growth and event participation to keep everything on the right track.
Influencer Marketing
The right creators matter. I focus on targeted outreach by identifying creators who are a natural fit for your game, writing tailored pitches, and handling keys and follow-ups to help your game connect with the right audience.
Social Media Management
I work flexibly with your needs whether it's supporting an existing social media strategy or creating a new one and managing it entirely. My approach centers on consistent, on-brand content, organic audience growth, and meaningful community interaction, with a thoughtful mix of trends and personality to keep your channels engaging.
Showcase Outreach
Getting your game into the right hands and in front of the right audiences is key. I’ll research and pitch your title to digital showcases, festivals, and events that align with your games’ genre and theme.
Events & Conventions
Whether you’re attending PAX, Gamescom, or a local indie meetup, I’ll help plan your presence from booth design and print materials and create a fulfilling experience to both promote your game and also create a welcoming space for attendees.
Consulting
Not everyone has the budget for full marketing support and that’s okay! If you’re just getting started or unsure what to do next, I can review your existing materials and help you map out clear, practical next steps. You’ll get tailored guidance and a step-by-step plan for marketing your game yourself, built around your goals, audience, and resources.
Press Outreach
From announcement to launch and beyond, your biggest marketing beats need to reach the right outlets. I’ll write and distribute press releases, manage outreach and keys, and track coverage so you know exactly how your news is landing.
Trailer Production
My team and I work with you to create a trailer that fits the marketing beat you want to highlight, whether that’s an announcement, demo drop, or launch. From concept development and scriptwriting to capturing gameplay footage and editing the final cut, we handle the full process while making sure the trailer reflects your game’s tone, strengths, and goals. The result is a trailer that feels authentic to your game and works hard wherever it’s shown.